A series of posters and promotional postcards were designed to advertise the once-monthly Kew Village Market. These were widely popular promotional pieces as the Kew residents felt they ‘blended in’ with the old Victorian village feel of Kew Gardens, which is a conservation area. The same visual style appears throughout all literature and signage reinforcing the market appearing established and traditional.
The website for Kew Village Market is an integral part of promoting the new community market. An informative website – it is responsible for giving stall holder information, application forms, recruiting of volunteers, timings and directions. A blog and gallery of pictures also keep the site current and interesting, while email subscriptions and automated newsletters are sent to the local populace.